TEACHER TRAINING MARKETING

We know that teacher training is a vital part of your school. Not only does it generate substantial income, it allows you to identify talent and nurture that talent to ultimately strengthen your teaching staff, and through mentoring gives your current staff unrivalled training and development opportunities. We also know that in schools time is precious and your main priority is the training of those new teachers and responsibilities to the other children in your care, leaving you little time for effectively promoting your teacher training course. Which is where we come in!
Recruiting trainees is tough - especially if you don't have the time to commit to it, and with ever increasing competition as more and more schools now offer school led teacher training, you really need to stand out from the others so that you can attract the best quality candidates and more of them. In addition teacher recruitment is at an all time low and yet schools are crying out for great new teachers. We work to combat the negative press that is discouraging people to apply by highlighting the rewards that only teaching can bring, and encouraging people to go after their dream. Attracting more candidates allows you to be extremely selective too which in turn increases retention.
We specialise in marketing for school led teacher training and have years of experience in this area specifically. As we also know that budgets are extremely tight we come up with creative ways to attract candidates to your course on a tight budget. We will spend time looking at what you need, the numbers you hope to achieve and what will work best for you. The idea of working with a marketing company can be daunting but we are are a small and friendly team which means we're not some big intimidating salesy type operation, but instead offer a really unique and personal service tailored to you.
We can help you with:
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Social Media Marketing - set up of accounts, content, scheduling posts, interaction, adverts and competitions, analysis of post performance and what works best
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Engaging email content to send to potential candidates
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Creation of a marketing plan and schedule
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Writing content for your website to keep it regularly updated which helps you to rank higher in google
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Writing news stories and blogs which also does the same
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Producing newsletters
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Creating trainee testimonials (different formats eg video, graphic quotes, full interview)
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Creation of promotional materials (booklets, postcards, posters, social graphics etc)
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Promotion of your information events
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Listing of your events on the Get Into Teaching website, Eventbrite etc
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Basic SEO
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And lots more!
We can work with you on as much or as little as you like on this, on a regular or one off basis depending entirely on your needs. Prices start from just £30.
Get in touch to arrange a no commitment chat with us or if you'd like us to show you some examples of the work we have done for other providers.